As part of my get rich incredibly slow or possibly never scheme, I’ve decided to go after some of that YouTube money. You know the kind. The kind that kids get from opening boxes of toys, while other kids watch on TV…. or teenagers playing video games while other teenagers watch on TV…… or other random content creators that find something so niche to say or do on the internet, that millions of people need to see. They make that advertising money. Some of these people don’t even have to work anymore. That’s the easy-way-out scenario that I’ve always craved and dreamed of. The same dream that perhaps made me start writing this blog once upon a time. Slowly getting out of the blog game though. People don’t want to read. I don’t even want to read. If you knew how little I read, you’d be amazed at the hypocrisy of me being a blogger. So what then???
A lot of people say ‘Just because you can, doesn’t mean you should’. Ever since I turned 40, my new motto has been ‘Just because you shouldn’t, doesn’t mean you shouldn’t’. So with that in mind, I decided to start a cooking show. My collaborator is a chef. Another couple of buddies of mine do film stuff. Suddenly, this thing’s got legs and doesn’t seem so crazy. We call it ‘Cumin Beings’. It’s not like a lot of the cooking videos you see online these days, which are lots of recipes and food shots, but lacking in personality. I miss the old cooking shows where the host/chef would actually hang out with you and talk you through it. So much of what you see on TV now is the reality shows and the chef competitions. Those are fun too, but we were aiming for some edutainment. A little different, but still a little familiar.
So without going on and on about it, I’ve attached the link to episode one below. I hope you’ll watch it/dig it/share it. We’re already plotting to shoot a couple more in the near future. If you could help me get some of that YouTube money by spreading the word, I’d be grateful. Maybe won’t be able to quit the day job, but it would be cool to generate a budget to do more of these. I’ll let the universe decide. Enjoy! Recipes below the link.
Rub:
4 tbsp kosher salt
2 tbsp chili powder
1 tbsp smoked paprika
1/2 tbsp white pepper
1 tbsp onion powder
3 tbsp brown sugar
1 tsp hot chili flake (optional)
Mix all ingredients together in a bowl.
Sauce:
3 cups ketchup
1 1/2 cups brown sugar
2-3 tbsp rub (see above)
1 cup maple syrup (REAL whenever possible)
1/4 cup cider vinegar
Mix all ingredients together in a pot over low heat….stir frequently to combine flavours, 5-7 minutes. Allow to cool, then store it in the fridge.
Slaw:
1/2 medium head Savoy cabbage cut into fine strips
1/2 medium Spanish onion julienned
1 medium carrot peeled and julienned
1 medium Northern Spy or Russet apple sliced finely
1 tbsp rub
2 tsp dried oregano
1/4 cup cider vinegar
Combine all ingredients in a bowl and toss well to combine. Allow to marinate half an hour before serving.